XLSTAT Marketing
Essential for marketers who need to understand consumer behavior and trends
XLSTAT Marketing is the only quantitative marketing software that combines the functionalities of Microsoft Excel with the power of the most advanced marketing statistics tools on the market.
Description
XLSTAT Marketing is the only quantitative marketing software that combines the functionalities of Microsoft Excel with the power of the most advanced marketing statistics tools on the market.
We've created software that will boost your creativity. Stay in Excel and play with your data until you can transform it into new ideas. Analyze surveys with popular correspondence analysis or use more advanced techniques such as market basket analysis, conjoint analysis, churn analysis, or partial least square path modeling. Explore the complex relationships that may exist between latent variables such as intelligence, well-being, and academic achievement with structural equation modeling using partial least squares. Techniques for analyzing multiblock data are also available.
XLSTAT Marketing includes all the features of Basic+, including descriptive statistics, in addition to methods specific to quantitative marketing, such as MaxDiff, conjoint, CBC, TURF, partial least square structural equation modeling, and many more.
Highlights
WHAT XLSTAT MARKETING OFFERS
- Unique quantitative marketing tools that help you understand customer behavior, such as Customer Lifetime Value, Price Sensitivity Meter, and Conjoint Analysis
- An in-app assistant that helps you choose the right statistical tool
- Structural equation modeling to study complex relationships
- Advanced and customized visualizations
- Exportable data reports to Microsoft Word and PowerPoint
Our users
XLSTAT is the preferred tool for statistical analysis for more than 150,000 professionals and researchers in over 120 countries worldwide. CMI teams and market researchers in FMCG, retail, and consumer insights use XLSTAT Marketing.
THEY TRUST US
About XLSTAT
- The most comprehensive statistical add-on for Microsoft Excel
- Compatible with both Windows and Mac
- 3 generic and 5 industry-specific solutions
- No coding required
- Efficient customer support and 400+ free online tutorials
If you are still wondering which solution best fits your needs, download the feature overview and see which features are included in each XLSTAT solution.
Download features tableAdditional products
3DPlot
XLSTAT 3DPlot is an indispensable addition to our statistical analysis software suite. It facilitates the visualization of your data by using informative three-dimensional charts.
LatentClass
XLSTAT-LatentClass is a reduced version of Statistical Innovations' highly acclaimed LatentGOLD® package, which can help you discover the segments hidden in your data.